Copywriter
The Copywriter will work as a part of bRenewal editorial team and is responsible for crafting the voice of the brand across multiple touch points, including digital media, PR efforts, and internal projects. The Copywriter is expected to actively contribute to the development of new ideas and create polished, final deliverables whether working solo or with other creatives.
Qualifications and Attributes:
- Bachelor’s degree in English, Communications, Journalism, or a related field
- 2-4 years of experience in an advertising or in-house creative role
- Experience with consumer product brands
- Experience in digital marketing/advertising
- Mastery of written communication, both short- and long-form
- Proven creative ability
- Strategic thinker with the ability to solve problems, even when they are not fully defined
- Ability to present and sell creative ideas
- A solid understanding of marketing and advertising principles
- An exceptional copywriting portfolio website
- Excellent time management and organizational skills
- Accuracy and attention to detail
- An understanding of the latest trends and their role within a commercial environment
- Ability to thrive in a collaborative team environment
- Ability to actively contribute to strategic brainstorming, campaign development, creative brief development and creative execution
- Ability to work on multiple projects simultaneously and effectively juggle different writing demands
Responsibilities:
- Collaborate with creative team members to determine the conceptual and copy direction of bRenewal branding, marketing, and advertising initiatives
- Brainstorms, concept, collaborate, comp, and present innovative creative marketing and advertising work that garner buy-in while netting measurable results
- Work in bRenewal creative team to create strategic marketing assets for projects including, but not limited to, digital marketing, internal sales communication
- Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
- Must be a team player, able to work within budgets and tight deadlines on multiple projects in a fast-paced environment
- Creative evolution – stay up to date with branding and advertising in all mediums
